Instagram with Intention (for the over 35s)

 

 

“Everything that I wish that I had known about Instagram all in one place.”

Are you feeling frustrated, overwhelmed and emotional when it comes to Instagram? Do you want to learn how to find you Insta-Peace whilst increasing your followers, your engagement and whilst finding your community?

Oh you are so in the right spot!

I don’t suppose that many people want to admit to having been on Instagram forever do they? We are all after quick wins these days and who wants to own up to looking like a failure?

Well, I’ll admit to having been on Instagram FOREVER and I used to be in your shoes. I remember struggling to get followers (actually on occasion I still do!) Nothing that I seemed to do with my Instagram account made any difference. I felt frustrated by Instagram. I just could not work out why my account wasn’t growing. Why did others appear to find it so easy, whilst I found it so hard?


Part of the problem was that I didn’t really understand the unwritten rules of the Instagram game. That, combined with being over 35, not particularly familiar with social media (there was not much need for it in my life as a lawyer) and slightly introverted in some respects, contributed to my slow growth. 

The more frustrated I felt, the more I withdrew from Instagram.

Then came the overwhelm. I was totally overwhelmed by what steps I could take to try and improve the situation. Should I look to improve my images, my bio, my captions, my engagement or my stories? And this in turn led to me feeling emotional. I felt isolated, disappointed and annoyed with myself.

But then I had a turning point and things changed. I developed a system, one that actually worked, in order to turn my Instagram account into the successful account that it is today. I was on Instagram for several years before reaching my first 10,000 followers (I still remember the struggle to get there very well!) but in less than a year, I had doubled my Instagram following from 10,000 to 20,000 followers. I found my community, brands reached out to work with me but more importantly than any of those, I made peace with Instagram.

And now (until February 13th ONLY) I’m sharing with you the mind-shift techniques, and the strategies, that I used so that you don’t have to slog away in your own frustrated, isolated, bubble for as long as I did, before seeing the growth that you desire.

Whether you have 100 followers, 500 followers, or 1500 followers, this course is for you because the things that I have learnt as a result of my many years on Instagram can be used HOWEVER many followers you have. And if you’re over 35, there’s plenty of content specifically aimed at you, which is designed to make your Instagram journey less overwhelming. Equally, the course is absolutely suitable for anyone under that age group, if it feels like a good fit for you.

In my step by step e-course, Instagram with Intention (for the over 35s), I am sharing with you the strategies that I have used to grow my Instagram account and specifically, the strategies that I used (and which worked) to double my following from 10,000 to 20,000 followers, in under ONE year.

In addition, I want to share with you the steps that you NEED to take create emotional distance from Instagram, as this is what will truly enable your account to flourish.

Imagine spending on time on Instagram in a way which didn’t cause you frustration and which didn’t leave you feeling overwhelmed and emotional;

Imagine heading over to Instagram, knowing in advance what your purpose was for being on there, and knowing what you wanted to get out of your time on the App, rather than just spending hours randomly scrolling and achieving very little by the end of it.;

Imagine if you could grow your following and turn your audience into a truly engaged community that cared about the content that you create. And yes, despite there being over 700 million users on Instagram, there is still room for you!

This e-course shares my very best strategies, so that the frustration, overwhelm and emotion that you feel when using Instagram diminish, enabling you to engage, grow, create a great feed and enjoy your time on the ‘gram!

So, what will you learn in Instagram with Intention?

Curriculum

Module 1 – A new approach to Instagram

  • Why do we need to create emotional distance from Instagram?
  • How to create emotional distance from Instagram and the benefits of doing so
  • How to create intentional physical distance between you and the ‘gram

Module 2 – Authenticity

  • Authenticity: What does being authentic mean and why does it matter?
  • How to be Authentic and why it’s easier for the over 35s
  • Negotiating your way through criticism, negative comparisons and unwanted male attention

Module 3 – Photography

  • Photography: Why good photography is important
  • How to take good photographs
  • Your topics and your grid

Module 4 – Strategy

  • Strategy: Your bio
  • The pros and cons of a business account and how to interpret the insights
  • How to be “social” on Instagram
  • Writing captions and serving your audience

We know that Instagram can be frustrating. We know that it can cause anxiety and overwhelm and we know that we can all struggle with not only the tech side of things but with engagement too. So I’ve created a facebook group to accompany the course where you can get access to not only me, but where you can also look to others in the online community, who will offer help and support



 

WANTING EVEN MORE? – WELL THERE ARE BONUSES TOO 

Registering with Instagram with Intention (for the over 35s) will not only give you access to all four modules with recorded lessons, as well as written pdfs and supporting worksheets, but for 48 hours only you will also get bonus content including…

  • Tech tips: How to do Instagram Stories

Have you looked at other people’s stories and wondered to yourself “How do they do that?” Well here are the answers! I’ve created this downloadable step by step guide which you can print off and read at your leisure. And don’t worry, one of the first things that I teach is how to delete something which you may post in error so there’s no need to worry about hitting the wrong button before you mean to.

  • Tech tips: How to create Instagram Highlights

Mastering the basics of Instagram can be hard but when it comes to highlights? Well to me it looked as if they were something that were waaaaay beyond me. But like most things, they are honestly not hard to create. In this step by step guide, I walk you through how to identify your highlight categories, how to create your highlight graphics and how to post your stories to your Instagram highlights.

  • Essential Apps for Instagram

Do you want to know how to schedule your posts, or how to plan your grid, or which filters to use on your photographs? I have created a simple guide to some of the best loved apps for Instagram.

  • Quick-fire ways to grow your Instagram following and up your engagement

If you’re in that space where nothing seems to be working as you had hoped, use this quick-fire checklist to see results.


A little bit about me…

First and foremost, I am a Mum of 3 and a wife of 1. I consider our three children – Flo (20) Freddie (17) and Matilda (11) to be my greatest achievement – along with my medal for completing the London Marathon! I live in Birmingham along with my aforementioned children, my husband, a bad-tempered tortoise called Elvis, one crazy hamster, one lazy hamster and a killer fish (but that’s another story).

In addition to my work – which seems to infiltrate most areas of my life – (that’s something that I really need to work on) I love to bake cakes, hang out with my gang and run, or work out. That’s pretty much me really. I’m not a huge party animal and I’m happiest at home, or out with my close friends and family. I love our family visits to Guernsey, Wales or Cornwall, where long beach walks are a must – often accompanied by chocolate caramel shortbread. Oh, I do love a good celeb spot too and yes, I am VERY uncool around celebs.

Work wise I’m not quite sure how best to describe myself – I’m a little bit of lots of things really! I’m an established fashion blogger with my blog, Style Guile, being short listed for the Marie Claire fashion blog of the year award. I’m both a personal and a fashion stylist, a TV presenter, an Influencer and a Brand Ambassador.

I am now also the founder of Instagram with Intention (for the over 35s), a course which is designed to help not only with the strategic side of building an engaged Instagram following but also with the emotional response that we have to it.  

Now let’s just be clear about this, I have been on Instagram FOREVER – and for several years of that, I didn’t even really realise why! What I did realise, however, was that my response to Instagram was not particularly constructive. So, I experimented with a series of strategies. These saw me growing my account to 10,000 followers (albeit not particularly quickly) and further strategies saw me doubling my Instagram following from 10,000 to 20,000 followers in under a year. More importantly, I now engage with Instagram in a constructive, and positive, way.

I have created this course in response to the many people who reached out to me for help but to whom I was unable to respond to on a one-to-one basis. To those people I apologise wholeheartedly, and I want you to know that “Instagram with Intention (for the over 35s)” was written for you.

It was those same people who also made me realise that I could condense everything that I had learnt on my (long, slow and painful) journey so that I could help the rest of you on your journey too. I hope that it helps you to reach your desired destination quicker than you might otherwise have.

30 day money back guarantee

Not sure if Instagram with Intention is for you? Well I’m giving you a full month to try my strategies. If you reach out to me within 30 days to let me know that you’re not seeing any growth, I will happily give you a full refund.

I’m offering this money back guarantee because I believe so strongly in the contents of Instagram with Intention (for the over 35s) and I want you to see how game-changing this course can be, risk free.

If you do end up wanting a refund, you will need to demonstrate to me that you did the work by completing the worksheets and implementing my suggestions. So long as you have done the work you will be able to request a refund. Instagram with Intention (for the over 35s) doesn’t work unless you do!

What is the cost of the course? 

The cost of the course is £147. Payment can be made via debit or credit card. 

Frequently Asked Questions

How long do I have to access this course?

If you sign up for Instagram with Intention you will have lifetime access to the course materials, which will be updated with any new strategies and course materials.

What format is the course content delivered in?

Great question! The lessons are shared as audio content, along with  slides. The text for each lesson can also be printed. So it’s your choice as to whether you read, or listen, to the lessons. There are also supporting materials for some lessons. 

Do you offer a payment plan?

Unfortunately, I don’t offer a payment plan. With payment plans, there is always the risk that one or two people won’t keep up to date with their instalments. To be honest, I’d rather spend that time hanging out in the facebook group, than chasing people who haven’t paid!

Should I work through the course in order?

I strongly suggest working through modules 1 and 2 of the course first but after that, it’s up to you. The reason for this is because these two modules deal with your emotional response to Instagram and I feel that once you’ve conquered this, that’s when your true magic will shine!

How long will it take me to complete the course?

It’s up to you how quickly you work through the course but personally, I think that a lesson each day or so is a good way to start. Take time to complete the relevant pdfs and try to think about, and implement, the take aways from each lesson. I often find that a second, or even a third, listening really helps and if you feel happier printing off the pdf download, do it that way and read the lesson at your leisure, annotating it if you wish.

When can I expect to see results?

You should start to feel a shift in how you respond towards Instagram, almost immediately. This in itself is one of the biggest results that you can ever hope to see when it comes to Instagram. When you work through the subsequent modules, when you start to improve your photography and when you employ the strategies that I’ve outlined for increasing your engagement, that’s when you can expect to see the greatest improvement in not only your account aesthetics but also in your engagement.

A word of advice!

I’ve taken online courses myself and I know that it can be easy to lose momentum and even harder to pick yourself up and get back to it. Try to set time aside to work through the course and to employ the strategies that I teach. It’s only when we get to the end that we can truly look back and see everything coming together so before you start, I’d like you to make a promise to yourself that you’re going to finish!

And finally….

Thank you so much for investing in this course. I hope that it brings you the results that you desire (and more) and that you love working through it as much as I have loved writing it.


If you would like to be included in my email series about this course (and also find out more about my upcoming insta-live), please click here to join my email list